SHEEPSCOT BOATING PRIVACY POLICY

Last Updated: September 1, 2026

Sheepscot Enterprises LLC DBA Sheepscot Boating (“Sheepscot Boating,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we may collect, use, store, disclose, and otherwise process information when you visit our website, purchase products, make or manage a rental reservation, sign a rental agreement or waiver, communicate with us, subscribe to marketing communications, create or use a customer account, or otherwise interact with Sheepscot Boating.

1. Information We Collect

Depending on how you interact with us, we may collect the following types of information:

Contact and identifying information. This may include your name, email address, telephone number, mailing or billing address, date of birth, and other information you provide to us.

Transaction and reservation information. When you purchase a product or make a rental reservation, we may collect information about your purchase or rental, including products or equipment selected, rental dates and times, amounts paid, security deposits or authorizations, transaction history, and related reservation information.

Payment information. Payments may be processed through third-party payment processors and commerce platforms, including Wix and Wix Payments. We generally do not directly receive or store complete payment-card numbers. Payment providers may collect and process payment information according to their own privacy and security practices.

Rental, waiver, and agreement information. In connection with equipment rentals, we may collect information contained in rental agreements, liability waivers, safety acknowledgments, inspection or condition records, signatures, initials, dates, equipment assignments, and related records.

Information concerning minors. When an adult rents equipment or completes documentation involving a participating minor, we may collect information about the minor that is reasonably necessary for the rental, safety, documentation, or legal purposes, including the minor’s name and date of birth and the identity and contact information of the responsible adult.

Communications. We may retain information that you provide when you contact us by email, telephone, text message, website form, social media, in person, or through another communication method, including the contents of your inquiry or correspondence.

Customer-account information. If customer-account functionality is offered or enabled, we may collect account credentials, profile information, account preferences, order or reservation history, and other information associated with the account.

Location and equipment-tracking information. Certain rental equipment or rental operations may use GPS, geofencing, location devices, or similar technologies. When used, these technologies may generate or provide location, movement, boundary, device-status, or related information. We may use this information for operational purposes such as equipment recovery, overdue-return investigation, boundary alerts, safety or emergency coordination, theft prevention, and protection of our equipment and customers.

Website and device information. When you use our website, we and service providers supporting the website may automatically collect information such as your IP address, browser type, device type, operating system, referring pages, pages viewed, interactions with the website, approximate location derived from technical information, and similar usage or technical information.

Marketing preferences. If you subscribe to our newsletter or otherwise elect to receive promotional communications, we may collect your contact information and records of your marketing preferences or consent.

Information you voluntarily provide. We may collect other information that you choose to provide in connection with an inquiry, purchase, rental, reservation, safety concern, request, or other interaction with us. We generally ask that you not provide sensitive personal information unless it is reasonably necessary for the particular interaction.

2. How We Collect Information

We may collect information:

directly from you when you make a purchase or reservation, complete a form or agreement, sign a waiver, create an account, subscribe to communications, contact us, or otherwise provide information;
automatically through our website and technologies such as cookies and similar technologies;
through rental equipment or operational technologies, including location or equipment-tracking systems when used;
through service providers and platforms used to operate our business, website, payments, reservations, rentals, communications, analytics, or marketing; and
where appropriate, from other lawful sources related to a transaction, claim, safety matter, fraud prevention, or business operation.

3. How We Use Information

We may use personal information to:

provide, administer, and improve our website, store, rental services, and other services;
process purchases, reservations, payments, refunds, and security-deposit authorizations;
manage rental inventory, equipment assignments, pickup, return, inspection, maintenance, loss, damage, and recovery;
verify or document rental eligibility and participation requirements;
maintain rental agreements, waivers, acknowledgments, transaction records, and related documentation;
communicate with you about purchases, reservations, rental instructions, changes, cancellations, returns, customer-service matters, safety matters, or other service-related information;
respond to questions, requests, complaints, disputes, or claims;
operate customer accounts and maintain customer or transaction history;
locate, recover, safeguard, or manage rental equipment;
coordinate or assist with overdue rentals, safety concerns, or emergencies when appropriate;
detect or prevent fraud, theft, misuse, security incidents, or unlawful activity;
maintain and improve our website and understand how visitors use it;
conduct analytics, measure advertising or marketing effectiveness, and improve our products and services;
send newsletters, promotions, or other marketing communications where permitted and consistent with your choices;
maintain records for business, accounting, tax, insurance, legal, safety, and operational purposes;
establish, exercise, or defend legal rights and enforce agreements;
comply with applicable laws, regulations, legal processes, court orders, or lawful government requests; and
protect the rights, property, safety, and legitimate interests of Sheepscot Boating, our customers, and others.

4. Website Hosting, Rental Platforms, Payments, and Service Providers

Our website and online commerce operations are hosted or supported through Wix. We also use third-party services to operate portions of our business.

Rental reservations and rental-management functions may be provided through TWICE or other rental-management technology integrated with our website. When TWICE is used through its Wix integration, customer checkout and payment processing may occur through Wix while rental and inventory information is used by TWICE to administer the rental.

We may use service providers for functions such as website hosting, payment processing, rental management, electronic forms and signatures, email or text communications, analytics, advertising, equipment or location tracking, accounting, data storage, security, and other business operations.

These providers may process information on our behalf or in connection with services they provide to us. Their handling of information may also be governed by their own privacy policies and contractual obligations.

We do not receive or control all information independently collected by third-party services.

5. Cookies, Analytics, and Similar Technologies

Our website uses or may use cookies and similar technologies that are necessary for website functionality, security, transactions, customer accounts, preferences, and other features.

We may also use non-essential cookies or similar technologies for analytics, performance measurement, advertising, or marketing. These technologies may collect information about your device, browsing activity, interactions with our website, and how you arrived at or use the website.

We use or may use services such as Google Analytics and advertising or measurement technologies provided by Google, social-media platforms, advertising providers, or other service providers. These providers may use cookies or similar technologies and may process information according to their own privacy policies.

Where required by applicable law or where applicable privacy controls are offered, you may be able to accept, reject, or manage non-essential cookies through our website’s cookie or privacy controls. You may also be able to control cookies through your browser or device settings, although disabling certain cookies may affect website functionality.

6. Newsletter and Marketing Communications

You may choose to subscribe to our newsletter or other promotional communications.

We may use the contact information you provide for this purpose to send information about Sheepscot Boating, products, rentals, events, promotions, news, or other matters we believe may be of interest.

You may unsubscribe from marketing emails by using the unsubscribe link included in those communications or by contacting us.

Opting out of marketing communications does not prevent us from sending non-promotional communications reasonably necessary in connection with a purchase, reservation, rental, account, safety matter, transaction, or other existing relationship with you.

7. When We May Disclose Information

We may disclose personal information:

to service providers that assist us in operating our website, store, rental operations, payments, communications, analytics, advertising, technology, or other business functions;
when reasonably necessary to complete or administer a transaction or rental;
to insurers, attorneys, accountants, professional advisers, claims administrators, or other parties when reasonably necessary for legal, insurance, accounting, claims, or business purposes;
to emergency responders, law enforcement, governmental authorities, property owners or operators, or other appropriate persons when reasonably necessary in connection with an emergency, safety issue, missing or overdue renter, equipment recovery, suspected unlawful activity, or protection of persons or property;
when required or permitted by law, regulation, subpoena, court order, legal process, or lawful governmental request;
when reasonably necessary to investigate or prevent fraud, theft, misuse, security incidents, violations of agreements, or threats to safety or property;
in connection with a merger, sale, financing, reorganization, transfer, or other transaction involving all or part of our business or assets; or
with your direction, authorization, or consent.

We do not sell customer lists or customers’ personal information to third parties for their independent marketing purposes.

8. Information Concerning Minors

Our rental operations may involve minors participating under the responsibility of an adult. In those circumstances, we may collect limited information about the minor that is reasonably necessary for rental eligibility, safety, documentation, waiver or agreement administration, legal compliance, insurance, or related purposes.

We generally expect information concerning a participating minor to be provided or authorized by the minor’s parent, legal guardian, or other responsible adult as permitted by our rental requirements and applicable law.

Our website and services are not intended to solicit personal information online directly from young children for independent use of our services.

9. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including providing services, maintaining business and transaction records, complying with legal and regulatory obligations, resolving disputes, enforcing agreements, addressing insurance or liability matters, and protecting the rights and safety of Sheepscot Boating, our customers, and others.

Retention periods may vary depending on the nature of the information and the purpose for which it is maintained.

Rental agreements, liability waivers, safety acknowledgments, transaction records, equipment records, and related documentation may be retained for extended periods when reasonably appropriate for legal, insurance, safety, claims, recordkeeping, or dispute-resolution purposes.

We may also retain information where required or permitted by law or where reasonably necessary to establish, exercise, or defend legal rights.

10. Data Security

We use reasonable administrative, technical, and physical measures appropriate to our operations to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

We also rely on third-party platforms and service providers for portions of our technology, payment processing, storage, communications, and other operations.

No method of electronic transmission or storage can be guaranteed to be completely secure. Accordingly, while we take reasonable measures to protect information, we cannot guarantee absolute security.

11. Your Privacy Choices and Requests

Depending on where you reside and the laws applicable to your information, you may have rights or choices concerning your personal information. These may include rights to request access to, correction of, or deletion of certain personal information, or to withdraw consent or object to certain processing where applicable.

You may also unsubscribe from marketing communications as described above and manage cookies or similar technologies through available website, browser, or device controls.

To make a privacy-related request, please use the contact form on our website.

We may need to verify your identity before completing certain requests. Some information may be retained despite a request for deletion where retention is required or permitted by law or reasonably necessary for transactions, contracts, accounting, fraud prevention, safety, insurance, claims, disputes, or the establishment, exercise, or defense of legal rights.

12. Third-Party Websites and Services

Our website or communications may contain links to third-party websites, applications, maps, social-media platforms, payment services, or other services that we do not control.

This Privacy Policy does not govern the independent privacy practices of third parties. We encourage you to review the privacy information provided by those services.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our operations, technologies, services, legal requirements, or privacy practices.

When we make changes, we may update the “Last Updated” date at the beginning of this policy. Material changes may also be communicated through our website or by other appropriate means when warranted.

14. Contact Us

Questions, concerns, or requests regarding this Privacy Policy or our handling of personal information may be submitted through our contact form.